Digital Marketing

Amazon Alexa Website Ranking to Retire

Did you know that Amazon's Alexa ranking system, which is used to measure website traffic and quality, is being phased out? Yes, after 25 years of service, it is retiring. For those who are unaware, this is not your virtual pal Alexa. It is, instead, the gold standard for ranking websites across categories and...

How to use LinkedIn for Content Marketing

LinkedIn as we all know is a professional networking site. You can think of it as a place to share resumes and find jobs, but there’s more to do than just that for businesses. LinkedIn can be an integral part of your content marketing plan. You can find leads, brand awareness and sharing content...

How to migrate a domain without losing your SEO

1. Map All Old Domain URLs To Their New Domain Versions  This basically required mapping all of the dynamic and static old domain URLs to new domain URLs so they could all be 301 redirected at launch. 2. Understand How Any UI Changes Might Affect SEO  Changing UI while changing domains should be avoided whenever possible to...